Apple has always been one of the most interesting of technology companies, especially when it comes to new product introductions. They have proven themselves to be so innovative and original that when they don’t hit stratospheric heights right out of the box, it’s a major disappointment. They have also been so responsive to vastly different market segments (consumers, high end professional media folks, and everyone in between) that it’s sometimes difficult to see them as they actually are – which, to me, is a very successful consumer electronics company that also does some products for specialized market segments. And it is from that perspective that I look at their latest product, the iPad.

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